Effective Date: August 24, 2016. For a summary of the most recent changes to our terms, please click here.
1. GoPro International Compliance
We may store your information in the United States and in other locations outside of the European Economic Area. Any transfer of your data to the United States or another location outside the European Economic Area will be in compliance with applicable German and European data protection laws and in respect of transfers to the United States comply with the E.U. – U.S. Privacy Shield Framework and U.S. Swiss Safe /Harbor Framework, details of which are set out in Section 14 below.
2. The Information We Collect
Information You Provide
GoPro collects a variety of information that you provide directly to us, including any information that may be contained in videos, comments, or other submissions you upload or post to the Services. GoPro may collect information from you in the context of:
The specific types of information collected will depend upon the Services you use, how you use them, and what you choose to provide and may include your full name, email address, phone number, product serial number, home address, mobile phone number, credit card information, shipping address, gender, birth date, and zip code. Our mobile services may request your Wi-Fi network name and access to your photos and videos to enable you to download photos and videos to your computer/mobile device or upload photos and videos to your GoPro account or social media accounts. Those who win a prize in our contests may be required to provide their social security number and other identification for tax purposes, which will only be used for prize fulfillment purposes. When you shop through our web store, we may collect data such as the purchases you have made, items in your shopping cart, and how often you make purchases. We also collect information you choose to include in your GoPro account, including, but not limited to, videos and photos, any comments on yours or others’ posts, interests and preferences, location, videos and photos that you have favorited, and other GoPro users whose GoPro accounts you follow.
Information We Automatically Collect
When you use GoPro’s Services that connect to the Internet, including, but not limited to, when you access the Services via GoPro devices, applications (web, mobile, desktop software, connected TV and games console), your GoPro account, and our web sites and web store, we may collect certain information as described below for such purposes as improvement of our products and software services, troubleshooting bugs, providing the Services, managing the Services, security and monitoring purposes, tracking and analyzing usage, providing content for referring traffic sources and improving overall performance of the Services. We may use third party analytics providers and technologies, including cookies and similar tools, to assist in collecting this information.
As discussed further below in Section 6, we may collect and store this information in a way that it is linked to you personally, unless you have chosen to opt out.
When you use our websites (including our web store), we may collect and analyze information such as your IP address, browser types, browser language, operating system, the state or country from which you accessed the Services, referring and exit pages and URLs, platform type, the number of clicks, domain names, landing pages, pages viewed and the order of those pages, the amount of time spent on particular pages, the date and time you used the Services and upload or post content, error logs, and other similar information. We monitor customer traffic patterns and site usage to help us develop the design and layout of the site, and to improve the content of our website to better match the interests of our website users.
When you connect your GoPro device (such as a camera) to the Internet or to a GoPro desktop software application (discussed below), we may automatically receive certain information about your GoPro device and your use of it, including serial number, firmware version, log files, camera modes, settings, durations, error rates, and other similar usage information. This information helps us to improve our products and services, troubleshoot bugs, and analyze camera errors.
When you use a GoPro mobile application we may automatically receive certain information about your mobile device and use of the application, including a mobile device identifier (e.g., a UDID or IDFA on Apple products like the iPhone and iPad), operating system, version, and other similar information, such as time spent in different portions of the GoPro mobile application. We may also collect different types of information about your location, including general information (e.g., IP address, zip code) and more specific information (e.g., GPS-based functionality on mobile devices used to access the Services), as detailed further below.
Our desktop software, including but not limited to GoPro Studio, and cloud [storage] services may automatically send data about usage of the service or the software when it connects to the Internet. This information will include information about your computer such as operating system, technical specifications, IP address, and data related to your use of the service or the software on the computer, e.g., number of installs and downloads, screens visited, screen resolution selected, video recording mode, features used, and other similar information. We monitor customer software usage to help us develop the design and layout of the desktop software and to improve the content to better match the interests of our users.
When you use a GoPro TV app, we may collect and analyze information such as your IP address, operating system, the number of clicks, videos viewed and liked, the amount of time spent on particular videos and the app, the date and time you used the app, error logs, and other similar information.
When you install our mobile applications, you will be asked to grant access to your mobile device’s geolocation data. If you grant such permission, we may collect information about your precise geolocation information (i.e., your real-time geographic location), and may use that information to customize the Services with location-based information and features. If you access the Services through a mobile device and you do not want it to provide us with location-tracking information, you can disable the GPS or other location-tracking functions on your mobile device, provided your mobile device allows you to do this. See your device manufacturer’s instructions for further details. We may also be able to collect location information through your use of a GoPro device. If so, we will ask you before this information is captured and you will be given the opportunity to turn it off.
Information from Other Sources
Anonymous or De-Identified Data
4. Cookies and Similar Technologies
Please see our dedicated Cookies Policy.
5. Online Advertising and Analytics
We may use third-party web analytics services on our Services, such as those of Google Analytics. These service providers use the sort of technology described in the Automatically-Collected Information section above to help us analyze how users use the Services, including by noting the third-party website from which you arrive. The information collected by the technology will be disclosed to or collected directly by these service providers, who use the information to evaluate your use of the Services. We also use Google Analytics for certain purposes related to online marketing, as described in the following section.
We do not serve third party advertisements to you while using GoPro.com. However, we do work with website analytics and advertising partners, including Google, Doubleclick Campaign Manager, AdRoll, Commission Junction and Facebook, to deliver GoPro advertisements on third party publisher websites - these partners may set cookies on your computer's web browser. These cookies allow our partners to recognize your computer so that the ad server can show you GoPro advertisements elsewhere on the Internet, and so that our analytics software can measure your engagement and interactions while using GoPro.com. In this way, ad servers may compile anonymous, de-identified information about where you, or others who are using your computer, saw our advertisements, whether or not you interacted with our advertisements, and actions performed on subsequent visits to GoPro.com. This information allows an ad network to deliver targeted advertisements that they believe will be of most interest to you, and it allows GoPro to optimize the performance of our advertising campaigns and the usability of our website. In other words, we use analytics data in concert with data about our online ads that have been shown using the Google Display Network, DoubleClick for Advertisers, or other online advertising networks. By doing so, we can understand how anonymous users interacted with our website after seeing our ads.
Do Not Track (“DNT”) is a privacy preference that users can set in certain web browsers. DNT is a way for users to inform websites and services that they do not want certain information about their webpage visits collected over time and across websites or online services. We are committed to providing you with meaningful choices about the information collected on our website for third party purposes, and that is why we provide the Network Advertising Initiative and the Digital Advertising Alliance opt-out links below in Section 9. However, we do not recognize or respond to browser-initiated DNT signals, as the Internet industry is currently still working toward defining exactly what DNT means, what it means to comply with DNT, and a common approach to responding to DNT.
For more information about these advertising and analytics services and how to opt out, please see the “Your Choices” section below.
6. Uses of Information
GoPro may use the information it collects for various purposes, including but not limited to:
7. Sharing and Disclosure of Information
GoPro does NOT share, sell, rent or trade information (unless it has been anonymized or de-identified) with third parties for their own promotional purposes, and will only share information as outlined below or with your consent.
You will be notified when any identifying information about you is collected or shared by any third party that is not our service provider, so you can make an informed choice as to whether to share your information with that party. If you do not wish to have your information shared and want to opt out from receiving further communications from any third party that is not our agent or service provider, please contact that third party directly.
8. Your Choices
GoPro provides you with a number of choices with respect to the information we collect and use as discussed throughout this Policy. Some of your choices include:
9. Access to and Correcting / Updating or Removing Information
EU individuals have the right to access their data. GoPro users may request access to their personal data and modify or remove most information associated with their GoPro account at any time by logging into their GoPro account and accessing features such as Edit Profile and Account Info. Users may also email us to correct or change any information by filling out our contact form located at http://GoPro.com/support/ or emailing us at email@example.com.
10. Third Party Website Links and Features
11. Customer Reviews
12. Children’s Privacy
GoPro’s Services are intended for general audiences and not for children under the age of 13. We do not knowingly collect personal information from children under the age of 13 and if we become aware of such collection, we will take reasonable steps to delete any such information as soon as practicable.
13. International Users
14. Privacy Shield - EU – US Data Transfers and U.S.-Swiss Safe Harbor Framework
Our Obligations to you under the Privacy Shield
GoPro has applied for self-certification with the EU-U.S Privacy Shield Framework.
GoPro complies with the EU-U.S Privacy Shield Framework (“Privacy Shield”) as set forth by the U.S. Department of Commerce and approved by the European Commission regarding the collection, use, and retention of personal information GoPro receives from European Union member countries.
GoPro has certified that it adheres to the following Privacy Shield Principles of (1) Notice; (2) Choice; (3) Accountability for Onward Transfer; (4) Security; (5) Data Integrity and Purpose Limitation; (6) Access; and (7) Recourse, Enforcement and Liability in respect of any personal data received from the European Union.
GoPro Care Inc.
GoPro Care Services Inc.
Splice App LLC.
Accountability and Liability for Onward Transfer
GoPro is required to take certain steps when transferring personal data received from the European Union to third parties (such as including necessary contractual provisions in our third party contracts). GoPro may be potentially liable in cases of onward transfer of EU individuals' data received pursuant to the Privacy Shield to third parties.
Privacy Complaints Handling, Recourse and Enforcement
Email address - firstname.lastname@example.org
We will respond to any complaints as soon as possible and within 45 days.
We have further committed to refer unresolved privacy complaints under the EU-U.S Privacy Shield Principles BBB EU PRIVACY SHIELD, a non-profit alternative dispute resolution provider located in the United States and operated by the Council of Better Business Bureaus.
If you do not receive timely acknowledgment of your complaint, or if your complaint is not satisfactorily addressed, please visit www.bbb.org/EU-privacy-shield/for-eu-consumers/ for more information and to file a complaint.
Please note that if your complaint is not resolved through these channels, in certain limited circumstances, a binding arbitration option may be available before the Privacy Shield Panel.
GoPro is subject to the investigatory and enforcement powers of the Federal Trade Commission in the case of any failure to comply with the Privacy Shield.
U.S.-Swiss Safe Harbor Framework
GoPro complies with the US-Swiss Safe Harbor Framework as set forth by the US Department of Commerce regarding the collection, use, and retention of personal information from Switzerland. GoPro has certified that it adheres to the Safe Harbor Privacy Principles of notice, choice, onward transfer, security, data integrity, access, and enforcement. To learn more about the Safe Harbor program, and to view our certification page, please visit http://www.export.gov/safeharbor/.
GoPro has further committed to refer unresolved privacy complaints under the US-Swiss Safe Harbor Principles to an independent dispute resolution mechanism, the BBB EU SAFE HARBOR, operated by the Council of Better Business Bureaus. If you do not receive timely acknowledgment of your complaint, or if your complaint is not satisfactorily addressed by GoPro, please visit the BBB EU SAFE HARBOR web site for more information and to file a complaint: BBB.org/us/safe-harbor-complaints.
16. How we Protect Your Information
The security of your information is important to us. We have implemented reasonable administrative, technical, and physical security measures to protect against the unauthorized access, destruction or alteration of your information based on its sensitivity. Despite our best efforts, however, no security measures are completely impenetrable.
17. GoPro Contact Info
Email address - email@example.com
GoPro, Inc., 3000 Clearview Way
San Mateo, CA