GoPro Takes Top Billing at British Grand Prix
Yours truly is the new title sponsor of the British Grand Prix as
MotoGP™ returns to Silverstone circuit
Since 2015, GoPro cameras have been capturing content of the race circuits including on-bike course previews, behind-the-scenes vignettes, immersive race perspectives that take the viewer deeper into the race, and other unique images shared via social media and on motogp.com. As well, GoPro has also captured an immersive Media Lap from MotoGP’s official BMW Safety bike to present each track of the MotoGP calendar.
Early on, GoPro and Dorna recognized the power of their partnership, and it inspired GoPro's title sponsorship of the Grand Prix of Germany. And after the amazing races at Sachsenring, GoPro is heaed to the historic Silverstone Circuit in Great Britain.
“GoPro are a perfect partner for MotoGP™,” says Pau Serracanta, Managing Director – Dorna Sports. “They share our passion for speed, adrenaline and excellence, and we can’t be happier than to see them come on board as title sponsor for the British Grand Prix – extending our relationship and once again deepening the commitment shared by both parties. We look forward to the GoPro British Grand Prix and to another stunning weekend of racing.”
“Our continued partnership with Dorna Sports and MotoGP has been integral in bolstering global awareness for GoPro,” said GoPro CMO Todd Ballard. “And we are thrilled by the opportunity to play host of the British Grand Prix at the historic Silverstone circuit.”
Engines fire up for the event on Friday, August 24th, before we go racing on Sunday the 26th. Learn more at MotoGP.com.