Giving Tuesday usually follows Black Friday and Cyber Monday. It is a day in the fall where people are called on to find a cause they are inspired by and make a donation. We are in an unprecedented situation globally, and we have all been called to action right now to make a difference where we can in the nonprofit community. We are taking this opportunity to highlight some of our GoPro for a Cause partners. 

We're kicking off Giving Tuesday with an organization that has been instrumental in GoPro's COVID relief aid efforts, which you can read about here. We'll follow with our other amazing partners in alphabetical order. We cherish all of our partners and we are humbled to raise awareness for the good work they’re doing in this world. If you feel inspired to give today, these organizations would be a great start.

GLOBAL IMPACT

Global Impact inspires greater giving and supports your connection to more than 100 highly trusted international charities. Through the Coronavirus Outbreak Fund, Global Impact is supporting organizations on the ground mitigating and treating the disease among vulnerable communities; delivering medical supplies such as face masks, hand sanitizer and gloves to health care workers; providing infectious disease training; assisting businesses with containment and continuity strategies; and more. For more than 60 years, we have strengthened international charities, helping to generate nearly $2 billion to address humanitarian needs. Be inspired. Change the world. Give global. 

GoPro has worked with Global Impact to support employee fundraising efforts of GoPro for a Cause, including supporting organizations like Skate Like a Girl, whose mission is to create an inclusive community for young people that promotes confidence, leadership and social justice through the sport of skateboarding.  As the COVID-19 pandemic evolved, Global Impact and GoPro partnered to identify organizations that could benefit from and drive more impact with the use of GoPros—and they are making in-kind donations to several global organizations. GoPro also recognized the need to provide funding toward the overall COVID-19 response effort and has helped to raise awareness for the Coronavirus Outbreak Fund

Global Impact sits at the nexus between nonprofits, corporations and the philanthropic sectors. We are working closely with our partners and remain especially concerned with the global implications of this worldwide pandemic. Our experience uniquely positions us to empower corporations and nonprofits during this challenging time, addressing immediate needs and developing sustainable solutions. As we move forward, all of us must look at life through a COVID-19 lens.

To be relevant, to survive and even to thrive, the first step is to consider and not ignore our current surroundings. Instead, we must step intentionally into this space, knowing that from here on out, this pandemic will be a part of our narrative as individuals—spouses, parents, consumers, children, neighbors and, as institutions, nonprofits, for-profits, foundations. In this moment, there is an opportunity to achieve greater giving and capture the altruism that results from a time of disaster. There is hope—and together we need to find it, address the reality and embrace the opportunities presented. 

#GivingTuesdayNow presents an opportunity for organizations, charities and individuals to unite for a global day of gratitude and giving. Giving can take so many forms especially at this time. From hiking challenges to peer-to-peer fundraisers, our partners are offering options for everyone to join the movement. Visit Global Impact’s Give Global Blog to read how you can take part in #GivingTuesdayNow alongside our Charity Alliance

AIM HIGH

Aim High was founded 35 summers ago. It creates life-changing opportunities during the summer and beyond. Our community:

  • Nurtures the promise and potential of middle school students from low-income neighborhoods
  • Prepares students for high school, setting them on the path to college and future success
  • Inspires the next generation of teachers and educational leaders

As a result, our graduates start high school with a sense of belonging and the growth mindset needed to thrive in the classroom, setting them up for success in high school and beyond.

COVID-19 and the resulting school closures is disproportionately and severely impacting Aim High students and families. Families from low-income communities across the country are worried about external factors and basic needs like employment, hunger and shelter. There are a range of factors at play for students trying to learn as they shelter in place—access to digital tools, increased responsibilities at home, the loss of routine, lack of quiet spaces to study and concern over the health and well-being of loved ones. These stressors are compounding families’ already vulnerable situations, and robbing students of the sense of safety, belonging and well-being they need to learn and to thrive.

This year’s distance learning program is designed to build community and connection (even while physically apart). Our emphasis on social-emotional wellness and project-based learning will address the achievement and opportunity gaps that are widening exponentially every day of this crisis, while providing students with the structure and friendships they desperately need. 

Each week of the summer, students will participate in STEM projects, virtual book clubs and our signature Issues & Choices class. Students will be challenged each day to get active, try new things and learn something in a non-academic setting. Activities may include dance challenges, online yoga, art classes and walking meditation, among many others. Aim High at Home runs June 22 to July 24, 2020. Classes will be offered virtually and on-demand during this five-week period.

We will continue to serve students in Grades 6 through 9 from their homes in San Francisco, Oakland, Richmond, San Rafael, Novato, Napa, Redwood City, East Palo Alto and Tahoe/Truckee.

GoPro has hosted Aim High on campus for the past several years for career days. Aim High looks forward to leveraging GoPro technology for activities and connecting GoPro employees to our volunteer initiatives located on our website

This Giving Tuesday, we invite GoPro's community to continue supporting our work by making a gift. Your investment will go directly to Aim High at Home, which will provide free virtual summer learning for low-income middle school students across Northern California. 

Thank you to GoPro for their ongoing support and generosity! We value GoPro's commitment to the Bay Area community and look forward to building our partnership this summer and beyond. 

gondola ride with B4BC

BOARDING FOR BREAST CANCER

B4BC depends on traveling over 100 days a year to mountain and ocean communities for face-to-face education with over 100,000 people. Through this outreach, we share the importance of early detection and a healthy, active lifestyle as the best means of breast cancer prevention. We fundraise to serve over 100 women each year in the young breast cancer survivor community with Mountain and Ocean Wellness Retreats. 

Today, we are working on becoming more nimble in the digital space and shifting our grassroots events to virtual activations. We are participating in FuelTV's #UnitedActionSports as well as possibly collaborating with WSL, with a B4BC Program Ad that can hopefully help us get in front of a broader audience to continue the support we usually receive while on the road. We've re-edited existing footage, some of which is captured on GoPro to the new reel featured below that hopefully reminds people and partners of the important work we do.

We are tagging along on the global movement of #GivingTuesdayNow by asking for $5 donations from 1,000 people. The funds raised will help sustain our program during this uncertain time where our traditional support network is suffering, thereby also impacting us directly. We miss being on the road, educating people face-to-face, but we hope this initiative can help us reach those brighter days that we all trust are in our future. Some of our Wellness Community will be offering free virtual lessons/classes on May 5 for a $5 fee, benefitting our program, keep an eye out for more information @b4bc

High Fives Foundation Athlete

HIGH FIVES FOUNDATION

High Fives focuses on preventing life-changing injuries and provides resources and hope if they happen. Our vision is to be the leader of education and recovery of life-changing injuries in outdoor sports. We are the safety net of the outdoor community. It was formed as a way to "pay-it-forward" by the founder from his own recovery to help injured people. The Foundation has expanded to help 219 individuals and veterans from 32 states since its inception in 2009. The High Fives Foundation is a California-based, national 501(c)(3) Non-Profit Organization. For more information visit www.highfivesfoundation.org.

"GoPro has been a major partner of the organization, to have them recognizing High Fives Foundation as the first highlighted organization with GoPro for a Cause truly embraces this long-lasting partnership. This platform allows for the media of video to speak volumes to the followers of all parties involved” says Roy Tuscany, High Fives Foundation CEO “Story-telling via GoPro photos and videos is impactful to portray our story and allows for the passion, drive, and work of the Foundation to be shared in the most positive light. We are blessed to be recognized and share our mission through the lens of GoPro."

We decided to continue to move forward with our 2nd grant cycle of the year even with shelter-in-place and it presented many challenges. With the world learning how to live within a pandemic, like many, High Fives was greatly impacted by the effects of COVID-19. Even still, we decided to move forward with the grant cycle, just in a smaller capacity. 27 awesome individuals were funded a collective of $55,000!

High Fives is joining #GivingTuesdayNow in a Global Day of Giving and Unity, responding to Urgent COVID19 needs by raising $5,555 in 24 hours

At a time when we are all experiencing the pandemic, generosity is what brings people of all races, faiths, and political views together across the globe. Generosity gives everyone power to make a positive change in the lives of others and is a fundamental value anyone can act on. It’s a day for everyone around the world to stand together and give back in all ways, no matter who or where we are. 

The Ocean Cleanup Interceptor

THE OCEAN CLEANUP

The Ocean Cleanup develops advanced technologies to rid the world's oceans of plastic.

Complementary to its approach to solve the legacy problem of plastic in the ocean garbage patches by means of its passive floating waste collection systems, the organization developed the Interceptor technology to help prevent plastic garbage from entering the oceans via rivers. Interceptors are now deployed in Jakarta, Indonesia and Klang, Malaysia, with preparations ongoing for further deployments around the world. We have been working with GoPro and GoPro products in five different ways:

  • for engineering projects
  • for scientific research
  • for long-term time lapses
  • for impossible shots

The entire team has been working from home since March 13, 2020. We can still continue much of our work—focused on the design of the next ocean cleanup system, System 002, but the current state is hampering us for operational work or research in the field.

The Ocean Cleanup is a registered charity in the Netherlands (ANBI Stichting) and the USA (501(c)(3))

OUTWARD BOUND CALIFORNIA

The mission of Outward Bound California (OBCA) is to change lives through challenge and discovery. Our vision is a more resilient and compassionate world through more resilient and compassionate individuals.

Currently postponed until July due to COVID-19, OBCA will be constructing a high ropes challenge course in McLaren Park in San Francisco. This ropes course will provide experiential learning and outdoor education one-day programs to ~2,000 local students each year. We look forward to partnering with GoPro to tell the story of how important opening up access to outdoor spaces and experiences is for the lives of San Francisco youth.

We have gathered a team of specialized and experienced staff members to adapt our curriculum based on leadership, character development, and social-emotional learning to a virtual platform. While our programs are best known for using the outdoors as a classroom, the lessons Outward Bound offers to students were designed for real-world transference. We are inspired by this opportunity to adapt our programming to meet the needs of our world by creating more compassionate and resilient individuals virtually! And can't wait to get back to safely gathering in our favorite outdoor spots soon.

We are a nonprofit and each year offer 2/3 of our students scholarship to attend course. Access is a big deal for us, and we want to make it a reality for anyone seeking it. We partner with 60 local schools and nonprofits bringing over 2,000 students annually outside to experience our programs. All funds raised will support our scholarship fund to ensure that when this passes we can continue our mission.