News
Dec 16, 2021
It's here! The fourth annual Million Dollar Challenge video, and with it, we're thrilled to announce the 62 awarded creators below! This year, 70 clips made the final cut and 62 creators representing 20 countries received $16,129.03 for their submission.
The Million Dollar Challenge opened for submissions when HERO10 launched on Sept. 16 and closed 11 weeks later on Dec. 2. The call to action was simple: capture something cinematically captivating that also highlighted a feature on the new HERO10 Black, and then submit it to GoPro Awards. Creators were able to submit as many video clips as they’d like, no strings attached.
Ultimately, nearly 28,000 clips from all over the world were submitted, representing the local faces and places of 131 countries. From Albania and Andorra to Zambia and Zimbabwe, the GoPro team reviewed more than 230 hours of video clips for consideration. And at 6 a.m. PT today, the amazing creators woke up (or stayed up) to learn that they’d been immortalized in the HERO10 Black Million Dollar Challenge highlight reel.
“Congratulations to the 62 incredibly talented featured creators. This year’s Million Dollar Challenge highlight reel ignites a fire within, and it comes from more than just incredible athleticism and stunts, although we can’t get enough of those. It’s because the colors AND the creators themselves have never been more vibrant,” says GoPro CEO and Founder Nicholas Woodman. “You all, along with HERO10 Black, just helped us deliver the most compelling, 100% user-generated highlight reel we’ve ever made. Thank you.”
Powered by the new GP2 processor, this year’s submissions celebrated HERO10 Black’s eye-popping video up to 5.3k60 (2X slow motion), 4K120 (4X slow motion) and 1080p240 (8X slow motion), next-generation HyperSmooth 4.0, and 23MP photos. And GP2 dramatically improves the camera’s operating speed and fluidity—everything is faster with HERO10 Black. As well as the Max Lens Mod accessory, which easily swaps with the standard HERO10 Black camera lens to bring Max SuperView—the widest, most immersive field of view—as well as Max HyperSmooth with a full 360˚ Horizon Lock to HERO10 Black.
The HERO10 Black Million Dollar Challenge video can be seen here—just don’t forget to breathe.