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Stoked Energy Drink from GoPro® Promises to Make You More Awesome

  

Energized Beverage Gives Your Mouth a Slow Motion High Five with Every Sip 

SAN MATEO, CALIF. (April 1, 2014)- GoPro, maker of versatile cameras and enabler of some of today’s most engaging user-generated content, today announced its expansion into the multi-billion dollar energy drink business with the launch of Stoked, a caffeinated beverage designed to fuel the stoke of GoPro users worldwide. Containing a secret combination of ancient Amazonian super foods, Stoked will help consumers achieve maximum radness and elevate levels of steez.

Inspired by the always-on lifestyle of GoPro CEO and Founder, world traveler, and surfer Nicholas Woodman, Stoked is even purported to contain a soupçon of something not unlike the chemical composition of Woodman’s epic sweat, which definitely takes GoPro’s energy drink to a whole new level of awesome.

In taste tests, consumers reported feeling like they can “proximity wingsuit fly” after drinking just one can of Stoked, though GoPro executives strongly discourage such activity unless you’re trained to do so. When asked about taste, one tester said, “it feels like my mouth is getting a slow motion high five with every sip.”

 

GoPro’s Stoked caffeinated beverage will be available soon in four-pack of 12-ounce cans at stores nationwide and on GoPro.com.  For more information about Stoked or GoPro’s cameras and more than 50 mounts and accessories, please visit www.GoPro.com

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Testimonials

Mark Burnett, five-time Emmy award winner and avid GoPro customer, said in a previous statement, "We have used GoPro cameras in some of our biggest productions, like Survivor and The Bible. GoPro has allowed us to capture and share fascinating new perspectives that previously weren’t possible or were too costly, which in the end makes for better story telling. We are always excited to see what GoPro is working on next."

"In a world of smartphones and increasingly small cameras, GoPro is still the film fans device of choice and the rugged gadget that will launch the careers of many future directors. If in doubt, check out the home made rocket that took a GoPro to space or the shark footage, both on YouTube." - T3 Award for the GoPro HERO3

EY named Nick Woodman as the 2013 Entrepreneur of the Year in Retail and Consumer Products Category

"Despite a lot of newcomers in the field, GoPro is still the leader in adventure cameras. The new Hero3 Black manages to pack an f/2.8 wide-angle lens, a 12-megapixel sensor, and the power to shoot 30 still frames per second into a camera body that’s smaller than a bar of soap" – Outside Magazine "Gear of the Year" 2013

"Smaller, lighter, sharper, better … It’s the runaway POV cam of the year." National Geographic "Gear of the Year" 2013

GoPro HERO3+ Black Edition wins Men's Journal Gear of the Year 2014

The GoPro HERO3+ is the "Best of the Best…’Top Gear’ Of The Year" - GearJunkie Gear of the Year 2013

"GoPro Cameras Can Make You A Better Bass Angler" - Field & Stream

"Top 10 YouTube Brand Videos" - AdWeek


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