in the wild Apr 06, 2013

New York Times takes another look at GoPro but this time not as a sports camera but how companies are using online video to market their company.

The writer, Kermit Pattison, talks to Nicholas Woodman, CEO of GoPro, about how to build a branded video channel. Read the full article here.

The HD HERO’s compact size and rugged housing design along with a wide range of mounting options, enables people to capture unique video angles that can be just as compelling to market your company and product as it can be for capturing the thrill of your favorite pursuit.

Here is a creative video shot with an HD HERO to demonstrate the toughness of Samsung’s memory card.