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GoPro Returns to Crankworx Whistler 2013

San Mateo, CA (August 14, 2013). GoPro, maker of the world’s most versatile camera that captures today’s most engaging user-generated content returns to Crankworx Whistler August 9-18, 2013. The world’s best downhill, slopestyle and enduro riders will migrate to the Whistler Mountain Bike Park for the 10th Annual Crankworx Whistler. High-summer’s convergence of all things freeride, Crankworx is a 10-day festival of epic endurance, supreme flow, monster air and vertical-dropping riding.

A time-tested stage for gravity-fed mountain biking, Crankworx has forged the future of freeride, launched careers and raised up a spectacle out of dirt, sweat and cheers. Feel the impact. Embrace the amplitude. Experience the awe that is Crankworx Whistler 2013.

In its second year at Crankworx Whistler, the GoPro Dirt Diaries have undergone a format overhaul that puts the creative and storytelling control in the hands of professional riders. Six mountain bike athletes will be chosen to compete in the video contest and each will be tasked with hand-picking their own teams. Crews will be given seven weeks to create videos to be screened on Tuesday, August 13, 2013 in Whistler’s Celebration Plaza in front of a live audience.

“Crankworx Whistler attracts so many high profile film and photo focused athletes each year that we wanted to give a handful of these riders a chance to tell their own story and compete through the GoPro Dirt Diaries,” says Darren Kinnaird, General Manager of Crankworx. “When we sat down with key athletes about this concept in the spring, they were really stoked about it, and we knew we were onto something. It’ll be awesome to see what they create come show time August 13.”

In the revised format for 2013, six athletes whose primary riding focus is in photo and film will be selected to compete in the GoPro Dirt Diaries. Once announced, riders must assemble a team of maximum six people including film crew, editors and other athletes. Teams will have from June 1 until August 5, 2013 to collect content from anywhere in the world to tell their story, with 25 per cent of each submission filmed in the Whistler Mountain Bike Park. Submitted edits must run between four and six minutes in length and need to be focused on a storyline of each team’s choosing. Submissions will be judged based on storyline substance, videography, riding and editing and will be screened in front of a panel of expert judges and a massive live audience at Celebration Plaza in Whistler on Tuesday, August 13.

Judges will determine the top three teams with $5000 being awarded to the first place video, $3000 for second place and $2000 for third.


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Testimonials

Mark Burnett, five-time Emmy award winner and avid GoPro customer, said in a previous statement, "We have used GoPro cameras in some of our biggest productions, like Survivor and The Bible. GoPro has allowed us to capture and share fascinating new perspectives that previously weren’t possible or were too costly, which in the end makes for better story telling. We are always excited to see what GoPro is working on next."

"In a world of smartphones and increasingly small cameras, GoPro is still the film fans device of choice and the rugged gadget that will launch the careers of many future directors. If in doubt, check out the home made rocket that took a GoPro to space or the shark footage, both on YouTube." - T3 Award for the GoPro HERO3

EY named Nick Woodman as the 2013 Entrepreneur of the Year in Retail and Consumer Products Category

"Despite a lot of newcomers in the field, GoPro is still the leader in adventure cameras. The new Hero3 Black manages to pack an f/2.8 wide-angle lens, a 12-megapixel sensor, and the power to shoot 30 still frames per second into a camera body that’s smaller than a bar of soap" – Outside Magazine "Gear of the Year" 2013

"Smaller, lighter, sharper, better … It’s the runaway POV cam of the year." National Geographic "Gear of the Year" 2013

GoPro HERO3+ Black Edition wins Men's Journal Gear of the Year 2014

The GoPro HERO3+ is the "Best of the Best…’Top Gear’ Of The Year" - GearJunkie Gear of the Year 2013

"GoPro Cameras Can Make You A Better Bass Angler" - Field & Stream

"Top 10 YouTube Brand Videos" - AdWeek