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GoPro Helps Superstars and Rising Stars Capture and Share Epic Music Moments

 

SAN MATEO, CALIF. (Jan. 22, 2014)- GoPro, maker of the world’s most versatile camera and enabler of some of today’s most engaging user-generated content, announces the release of HERO3+®Black Edition/Music, a musician-focused version of it’s best selling HERO3+Black Edition camera. HERO3+Black Edition/Music includeseverything needed to capture professional quality photos and video of any music moment, from practice to performance. Debuting at The NAMM Show (Hall D #2484), HERO3+ Black Edition/Music makes it easy for musicians and DJs to mount the camera to instruments, turntables, mic stands and other stage equipment to capture immersive GoPro-style footage and unique points of view. Artists can also use the GoPro App on a mobile device to control the camera if it’s mounted out of reach, while GoPro’s free editing software, GoPro Studio, makes it easy to edit professional looking videos for self-promotion on YouTube™, Facebook®, Instagram™ and other platforms.

“This is a natural step for us, as music has been a huge part of GoPro for years,” said GoPro CEO and Founder, Nick Woodman. “From the inspiring soundtracks we feature in our videos to the immersive performances we’ve seen captured with our cameras, music is a big part of our inspiration here at GoPro and we’re fired up to help musicians of all levels capture and share their passion with the world.”

HERO3+ Black Edition/Music (MSRP $399.99) will be available this spring at retailers worldwide, including Guitar Center, Sam Ash and Sweetwater in the U.S. and Long & McQuade in Canada.

Instead of the waterhousing that is traditionally bundled with all GoPro cameras, the HERO3+ Black Edition/Music comes with The Frame, GoPro’s sleekest, lowest-profile camera mounting solution and the smallest, lightest way to mount a HERO3+ camera when waterproof protection isn’t required. The Frame provides easy access to all ports and full exposure to the camera’s microphone, delivering a superior audio recording performance. Along with The Frame, other new accessories packaged in HERO3+ Black Edition/Music include:

  • Removable Instrument Mount: Aneasy-to-remove, non-damaging adhesive mount that makes it easy to mount the camera to guitars, drums, turntables, keyboards and other instruments.
  • Mic Stand Mount: Convenient mount for attaching the camera to a mic stand. Compatible with standard U.S. 5/8”-27 mic stands. Includes an adapter for European 3/8”-16 mic stands.
  • Jaws: Flex Clamp: Opposable flexclamp that simplifies mounting the camera to cymbal stands, drum hardware, turntables and more. The opposable and removable neck delivers a wide range of camera-angle adjustability, and can be attached to the other included mounts for increased versatility.

 

While GoPro is debuting the HERO3+ Black Edition/Music camera and associated mounts at NAMM, artists and fans have been using GoPro cameras to capture and share their passion for music for years. Some examples include:

 

Concert Performances:

 

 

Music Videos:

 

 

Unique POVs from the artist, fan and festival perspective:

 

 

 

 

For more information about the GoPro HERO3+ Black Edition/Music, visit the company at The NAMM Show, Hall D, Booth #2484. For more information on GoPro, the HERO3+ and more than 50 mounts and accessories, visit GoPro.com.

 

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Testimonials

Mark Burnett, five-time Emmy award winner and avid GoPro customer, said in a previous statement, "We have used GoPro cameras in some of our biggest productions, like Survivor and The Bible. GoPro has allowed us to capture and share fascinating new perspectives that previously weren’t possible or were too costly, which in the end makes for better story telling. We are always excited to see what GoPro is working on next."

"In a world of smartphones and increasingly small cameras, GoPro is still the film fans device of choice and the rugged gadget that will launch the careers of many future directors. If in doubt, check out the home made rocket that took a GoPro to space or the shark footage, both on YouTube." - T3 Award for the GoPro HERO3

EY named Nick Woodman as the 2013 Entrepreneur of the Year in Retail and Consumer Products Category

"Despite a lot of newcomers in the field, GoPro is still the leader in adventure cameras. The new Hero3 Black manages to pack an f/2.8 wide-angle lens, a 12-megapixel sensor, and the power to shoot 30 still frames per second into a camera body that’s smaller than a bar of soap" – Outside Magazine "Gear of the Year" 2013

"Smaller, lighter, sharper, better … It’s the runaway POV cam of the year." National Geographic "Gear of the Year" 2013

GoPro HERO3+ Black Edition wins Men's Journal Gear of the Year 2014

The GoPro HERO3+ is the "Best of the Best…’Top Gear’ Of The Year" - GearJunkie Gear of the Year 2013

"GoPro Cameras Can Make You A Better Bass Angler" - Field & Stream

"Top 10 YouTube Brand Videos" - AdWeek